A New Season of Change & Opportunities

  • Room: ACC North, 200 Level, Room 256AB
Wednesday, May 24, 2023: 10:00 AM - 10:45 AM



Bill Hezmalhalch
WHA Architects & Planners
Denise Ashton
Senior Principal - Planning Studio
WHA Inc.
Kris Maher
Senior Vice President of Community Development
Rancho Mission Viejo
Randall Lewis
Senior Executive Vice President – Marketing
Lewis Management Corporation


People are pivoting. Indoor and outdoor, livability has taken on new meaning and form. A new set of rules governed by higher-longer interest rates are now shifting what people want, need, and will pay for, as well as what they’ll value timelessly in their home and neighborhood. In this session, our panel of masterplan all-stars will glimpse around the next corner, track the evidence – and together with you – reimagine what planning, design, features, and programming ideas will put you on track to shape the future of placemaking.

Learning Objectives

By the end of the session, you will learn more about: (1) How to reposition future master-planned communities to address new markets and opportunities. (2) Innovative design trends that will take master-planned communities to the next level. (3) Strategies to address costs and target a variety of home buyers. (4) How to overcome challenges and partner with public agencies.