Susan Baier

Founder and President
Audience Audit, Inc.


Susan Baier specializes in quantitative attitudinal segmentation analysis to help organizations better understand their ideal prospects. She has held senior brand and strategy roles at Dial, ConocoPhillips and Circle K, and has conducted research for Gap, Pella, AT&T, David Weekley Homes, and more. Susan regularly presents attitudinal research results around the country.


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