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Full Conference: Multifamily Trends Track

Unmatched analysis and forecasting of the forces shaping for-rent and for-sale multifamily housing—from the economy to demographics to design trends to operational costs and more. Choose from six sessions.

The Multifamily Trends Education Subject Track is sponsored by:

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Track Agenda


  Thursday, June 25

9:00 AM-9:45 AM

The Economy and the Multifamily Sector
Join housing economist Greg Willett of MPF Research for a discussion on current economic issues and the impacts on national and regional multifamily housing fundamentals. An expert in tracking and evaluating trends in the multifamily market, Willett will address the pending issues of oversupply in the urban submarkets and highlight new development trends in the suburbs.

Greg Willett, Vice President, MPF Research


9:45 AM-10:45 AM

Multifamily Design: Hottest Trends of the Latest Boom Cycle
Join a panel of design professionals who will highlight the latest trends in multifamily markets. How are designers creating a sense of place for residents now living in smaller spaces? How will Baby Boomers' needs change the way we build projects? Are we designing for flexibility featuring customizable materials like magnetic wall papers and chalkboard-painted walls? Are oval tubs eco-friendly? Will we see more use of reclaimed woods and eco-chic materials inside apartment units and in outside materials?

David Senden, Principal, KTGY Group, Inc
Eric Olsen, Principal, TCA Architects
Rebecca Luong, Director of Design, STYLE Interior Design

Read David Senden's PCBC Blog


11:00 AM-12:00 PM

Apartment Development: Drivers, Trends and Threats to the Industry
This panel of seasoned multifamily developers will discuss the dramatic shift toward urban development, product designs and creative amenities that cater to both the massive Millennial and even the Baby Boomer demographic groups. Panelists will also discuss what they see as the biggest threats to continued prosperity of apartment development, including but not limited to: scarcity of developable sites, rising construction costs, high barriers to entry within the most sought after locations (cost/regulation/community opposition), affordable housing/rent control mandates, and the possibility of rising interest rates.

Josh Vasbinder, West Coast Partner, The Dinerstein Companies
Tom Warren, COO, Holland Partners Group
Daniel Gehman, Studio Director, Humphreys & Partners Architects, L.P.


1:30 PM- 2:15 PM

Operations Panel: What Smart Developers Do
Join a panel of operational experts to discuss the reality of marketing, leasing and operating the newest apartment communities in the most popular metro areas in the west. Do renters care most about the cost of rent, amenities, or the neighborhoods they live in? How are the new small units leasing, and how are residents organizing their lives in the small spaces? Are community spaces really being used? These and other key considerations will be addressed.

Jack Hannum, Vice President, Transwestern Institutional Sales Group
Tracy Brunetti, Senior Vice President of Operations, Alliance Residential Company
Patrick Pine, Vice President Asset Management, JPI Multifamily
Tony Pauker, VP Acquisitions, ColRich


2:30 PM-3:30 PM

Capital Markets and Multifamily Investment
The U.S. multifamily industry has experienced a strong inflow of capital from investors seeking resilience throughout economic cycles and compelling risk adjusted returns. This panel of experts will discuss the sources of global capital, what investors are seeking and demanding and which global investors are deploying capital. Competition is fierce, cap rates are low, asset performance is strong; but, the money needs to be deployed to satisfy investors. Industry leaders with years of experience deploying capital will share the secrets of their success and how they plan to keep it going in 2015, and the pitfalls and opportunities they see ahead.

Marc Renard, Vice Chairman, Cushman & Wakefield
Kevin Kaberna, Senior Managing Director, Investments, Greystar
Garth Erdossy, Senior Managing Director, TCR
Greg Pinkalla, Chief Operating Officer, Fairfield Residential
Rodney Chu, Executive Director, UBS


3:45 PM-4:45 PM

Executive Roundtable: Multifamily Executives on Challenges, Opportunities and Risks
Hear from the decision-makers who are transforming multifamily housing with new ideas, energy and capital. What are the trends shaping our industry, and how are they adapting their businesses accordingly? You’ll gain a greater understanding of where we are in the economic cycle, which new technologies companies are adopting, and how your peers are picking new markets for investment. This fast-moving format zeroes in on the real opinions of these leaders and provides their outlook into immediate industry challenges, opportunities and risks.

Tim Sullivan, Practice Leader, Meyers Research LLC
Jerry Brand, Senior Managing Director, Greystar
Dean Henry, Chief Executive Officer, Legacy Partners
Dan Epstein, Founder and Chairman of the Board, ConAm


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