PCBC© 2012 / June 27-28 / Moscone Center / San Francisco

The Art, Science + Business of Housing

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The Vine Speaks
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THE VINE

What is The Vine?

Maybe we should start with why it is. The purpose of The Vine is to rethink some of the underlying principles about the nature of community. To get to the heart of the matter as it applies to people in today's world. To invite a variety of perspectives. To talk about it. And to see what happens.

Within each of us is an innate desire for a sense of connectedness--relationship--community. The places we create will either enhance or diminish this sense of community. Some feel good; some do not. Some flourish; others languish. What is the difference? What are the fundamental elements of the successful community that will instruct us and our industry as we look forward?

We're here to find answers to these and other questions. To make progress. Whatever we can do to inspire and challenge our industry, and improve our product - and thereby strengthen our sense of community - we will do.

Now, back to what it is...

The Vine is a growing network of creative people--architects, builders, planners, anthropologists, philosophers, artists and visionaries--innovative thinkers who gather to examine the nature of community and explore ways to change it for the better.

The Vine is eternally optimistic. It's based on the premise that smart, caring people, working together in a wide variety of disciplines, can change the way we think about and create communities and have a positive impact on the world around us.

The Vine has no hidden agenda. It's open to multiple points of view. It's a place to ask many questions and explore many answers. The Vine is a platform for ongoing, open-ended conversation.

The Vine is no ivory tower. It's an organic network, planted firmly in the real world and reaching out in all directions for insight and information. It's a movement toward the practical. The utilitarian. The helpful. The nourishing. The Vine embraces whatever works to improve the human condition.

The Vine is an offshoot of PCBC, homebuilding's premier annual event and one of the fastest growing tradeshows in North America. As a sister enterprise, The Vine benefits from PCBC's years of experience and reputation for quality and innovation. However, The Vine is not a replication of PCBC. It was created with a different mission: to invite a depth and breadth of discussion about community that will lead to fresh insights and ideas for change.


The Vine Speaks
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